Superior Selling Skills
Developing Compelling And Persuasive Sales Skills
Great sales people achieve great results. They appear very natural and don’t seem like they are selling at all. But they know precisely what to say, when to say it and how to say it in order to achieve maximum effect. They have a demeanor and a style that is unassuming, but very structured and powerful.
People are not born with great selling skills. They learn them. They do this by acquiring the relevant sales process knowledge, and then putting it into action.
This program teaches participants how to attain superior sales skills by focusing on real customer needs, and using this paradigm as the central force that drives every “action and reaction” throughout the sales process.
The Purpose of this Program
- To enable participants to adopt insightful, professional and persuasive sales skills in the key phases of the sales process
- To assist participants to develop confidence in themselves and the sales process
Program Objectives
By the end of the program, participants will know how to:
- Understand prospective customer motivations
- Manage the sales cycle
- Adopt a strategic approach to selling
- Understand and manage the decision-making process
- Develop ‘quality’ sales leads
- Nurture a pipeline of prospects through to the point of sale
- Negotiate professionally to attain better outcomes with prospects
- Create quality proposals that resonate with the prospective customer’s needs
- Make confident and convincing tailored sales presentations to prospects
- Develop an immediately implementable sales plan
Program Duration
Two days.
What Makes this Program Different?
This program is defined by its ability to put participants “in the shoes” of prospective customers—at every step of the sale process.
Who Should Attend?
Any person who needs to sell a concept, product or service.
I am interested in running this program for a group of people within my organisation. Please send me more information.
“This program first puts you in the shoes of your prospective customer—and then teaches you how to sell. This approach ensures that you truly understand the customer, and helps you to reach your sales targets easier.”